Company Filing History:
Years Active: 2012-2023
Title: Laura Cochran: Innovator in Market Segmentation Technology
Introduction
Laura Cochran is a prominent inventor based in San Diego, CA (US). She has made significant contributions to the field of market segmentation through her innovative patents. With a total of 8 patents, her work focuses on utilizing anonymous location data to enhance consumer classification.
Latest Patents
One of Laura's latest patents is titled "Methods, systems and apparatus to generate market segmentation data with anonymous location data." This patent discloses methods and apparatus designed to determine consumer classification segments. A notable example method involves generating a list of consumer classification segments based on geographic indicators associated with a mobile device. The method also includes associating the mobile device with specific consumer classification segments depending on the application being executed at the time the geographic indicators were retrieved.
Career Highlights
Throughout her career, Laura has worked with reputable companies, including The Nielsen Company, LLC. Her expertise in market segmentation has positioned her as a valuable asset in the industry.
Collaborations
Laura has collaborated with notable professionals such as David R. Miller and Jeff Stevens. Their combined efforts have contributed to advancements in market segmentation technologies.
Conclusion
Laura Cochran's innovative work in market segmentation technology showcases her dedication to enhancing consumer understanding through data-driven methods. Her contributions continue to influence the industry and pave the way for future advancements.