Location History:
- Fuquay-Varina, NC (US) (2009)
- Apex, NC (US) (2010)
Company Filing History:
Years Active: 2009-2010
Title: Larry L. Terhune: Innovator in Search Query Generation and Custom Queries for Segmentation
Introduction
Larry L. Terhune is a notable inventor based in Apex, NC (US). He has made significant contributions to the field of search query generation and custom queries for segmentation. With a total of 2 patents, Terhune has developed innovative methods that enhance data retrieval and customer segmentation for marketing purposes.
Latest Patents
Terhune's latest patents include "Search Query Generation" and "Custom Queries for Segmentation." The "Search Query Generation" patent describes methods and systems that provide automatic search generation capabilities. This invention allows for the receipt of a search constraint and a control field identifier, enabling a search generating module to create searches that return records from a data store. These records satisfy the search constraint and have identical values for the control field identifier, ensuring unique customer identifications. The "Custom Queries for Segmentation" patent outlines methods, systems, and data structures for creating custom queries that can be imported into a segmentation tool. These queries can be modified and associated with data sources that are not mapped within the tool, allowing for enhanced customer segmentation for targeted marketing campaigns.
Career Highlights
Larry L. Terhune is currently employed at Teradata US, Inc., where he continues to innovate in the field of data management and analytics. His work focuses on improving the efficiency and effectiveness of data retrieval processes, which are crucial for businesses looking to optimize their marketing strategies.
Collaborations
Throughout his career, Terhune has collaborated with talented professionals such as Michael Chaves and Susan Jamie Borofsky. These collaborations have contributed to the development of his innovative patents and have fostered a creative environment for advancing technology in data analytics.
Conclusion
Larry L. Terhune is a distinguished inventor whose work in search query generation and custom queries for segmentation has made a significant impact in the field of data analytics. His contributions continue to shape the way businesses approach customer segmentation and data retrieval.