Teradata US, Inc.

Larry L Terhune

Michael Chaves

Susan Jamie Borofsky

Jason Allen Stone

Methods and systems provide automatic search generation capabilities. A search constraint and a control field identifier are received. A search generating module generates a search that when executed returns records from a data store. The records satisfy the search constraint and have identical values for the control field identifier for unique customer identifications.

Search query generation

Methods, systems, and data structure custom queries for segmentation. Queries are imported into a segmentation tool and modified. The queries are associated with data sources that are not mapped within the segmentation tool. Parts of the queries are manually supplied or imported into the segmentation tool and parts of the queries are automatically generated based table and key selections associated with a customer hierarchy. When the custom queries are executed the query results provide customer segmentations for desired marketing campaigns.

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Apex, NC, United States of America

Larry L Terhune