Company Filing History:
Years Active: 2019-2020
Title: Josh Friedlander: Innovator in Personalized Mail Solutions
Introduction
Josh Friedlander is an accomplished inventor based in Chicago, IL (US). He has made significant contributions to the field of personalized marketing through his innovative patents. With a total of 2 patents, Friedlander is recognized for his work in automating the generation of personalized mail.
Latest Patents
Friedlander's latest patents focus on the automated generation of personalized mail. One embodiment involves receiving input information related to an offered product or service, along with two or more layouts of a print advertisement. The process also considers the demographics and online behavior of potential buyers. This information is normalized into a predefined schema for a machine-learning-based recommendation engine. The engine selects a layout for a potential buyer based on various factors, including the offered product, content organization, and buyer demographics. Ultimately, the system transmits output files to a printing system, representing the product, layout, and potential buyer.
Career Highlights
Friedlander is currently employed at Quad/Graphics, Inc., where he continues to develop innovative solutions in the marketing sector. His work has significantly impacted how companies approach personalized advertising.
Collaborations
Some of his notable coworkers include Brent Laufenberg and Joy Wilson, who contribute to the collaborative environment at Quad/Graphics, Inc.
Conclusion
Josh Friedlander is a notable inventor whose work in automated personalized mail solutions is shaping the future of marketing. His innovative patents and contributions to Quad/Graphics, Inc. highlight his commitment to advancing technology in this field.