Company Filing History:
Years Active: 2015-2023
Title: Innovations by Joonhwa Shin
Introduction
Joonhwa Shin is a prominent inventor based in State College, PA, known for his significant contributions to the field of retail analytics. With a total of nine patents to his name, he has developed innovative methods that enhance the understanding of shopper behavior and in-store effectiveness.
Latest Patents
One of his latest patents is titled "Method and system for measuring in-store location effectiveness based on shopper response and behavior analysis." This invention evaluates the effectiveness of display locations within a store by analyzing shopper behavior in the vicinity. The system tracks shoppers in-store, processes their attributes, and extracts metrics to compare the effectiveness of different locations.
Another notable patent is the "Method and system for creating anonymous shopper panel using multi-modal sensor fusion." This invention allows for the creation of an anonymous shopper panel by utilizing multi-modal sensor data. It detects and tracks shoppers in a retail environment without requiring voluntary participation. The data collected can be aggregated and filtered to form a comprehensive view of shopper behavior.
Career Highlights
Joonhwa Shin is currently employed at Videomining Corporation, where he continues to innovate in the realm of retail analytics. His work focuses on leveraging technology to improve the understanding of consumer behavior and enhance retail strategies.
Collaborations
Throughout his career, Joonhwa has collaborated with notable colleagues, including Rajeev Sharma and Donghun Kim. These collaborations have contributed to the development of advanced technologies in the retail sector.
Conclusion
Joonhwa Shin's innovative patents and contributions to retail analytics demonstrate his commitment to enhancing the understanding of shopper behavior. His work continues to influence the industry and pave the way for future advancements.
Inventor’s Patent Attorneys refers to legal professionals with specialized expertise in representing inventors throughout the patent process. These attorneys assist inventors in navigating the complexities of patent law, including filing patent applications, conducting patent searches, and protecting intellectual property rights. They play a crucial role in helping inventors secure patents for their innovative creations.