The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Mar. 28, 2023
Filed:
Feb. 05, 2014
Applicants:
Rajeev Sharma, State College, PA (US);
Joonhwa Shin, State College, PA (US);
Namsoon Jung, State College, PA (US);
Inventors:
Rajeev Sharma, State College, PA (US);
Joonhwa Shin, State College, PA (US);
Namsoon Jung, State College, PA (US);
Assignee:
VideoMining Corporation, State College, PA (US);
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/02 (2012.01); G06Q 30/0201 (2023.01);
U.S. Cl.
CPC ...
G06Q 30/0201 (2013.01);
Abstract
The method and system evaluates the effectiveness of a display location within a store based on a behavioral response analysis of shoppers in the vicinity. The effectiveness of a display location is measured by tracking shoppers in-store, extracting and processing shopper attributes, and extracting metrics based on the processed attributes. The metrics of one location is compared to the metrics of another location to determine overall effectiveness.