This inventor holds 1 USPTO granted patent. Top assignee: Liveramp, Inc.. Active years: 2026.
Company Filing History:
Years Active: 2026
Title: Innovations by John Lemmon in Mobile Ad Identification
Introduction
John Lemmon is an accomplished inventor based in North Little Rock, AR (US). He has made significant contributions to the field of mobile advertising through his innovative patent. His work focuses on enhancing the accuracy of personal identifier matching with mobile ad identifiers.
Latest Patents
John Lemmon holds a patent for a system titled "MAID graph construction using machine learning." This invention allows for the matching of personal identifiers (PIDs) to Mobile Ad Identifiers (MAIDs). The system constructs a data graph structure that associates multiple PIDs with each MAID. It assigns weights to represent the likelihood of each person associated with the PIDs using the device linked to a MAID at a given time. The graph is built by a machine learning model that ranks PIDs based on their likelihood of being seen in the near future. The results are converted into probabilities, with MAIDs represented as nodes in the graph and probabilities stored as edges. John Lemmon's patent is a significant advancement in the field of mobile advertising.
Career Highlights
John Lemmon is currently employed at LiveRamp, Inc., where he continues to develop innovative solutions in the realm of data connectivity and advertising. His expertise in machine learning and data graph construction has positioned him as a valuable asset in his field.
Collaborations
John collaborates with Matthew Tichenor, working together to push the boundaries of technology in mobile advertising.
Conclusion
John Lemmon's contributions to mobile ad identification through his innovative patent demonstrate his commitment to advancing technology in this field. His work is paving the way for more effective advertising strategies in the digital age.