George Rekouts

Title: Innovations by George Rekouts in Mobile Advertising

Introduction

George Rekouts is an innovative inventor based in Mountain View, California. He has made significant contributions to the field of mobile advertising through his unique patent. His work focuses on enhancing the effectiveness of mobile advertising by utilizing user location data and intent.

Latest Patents

Rekouts holds a patent for a "System and method for marketing mobile advertising supplies." This patent describes a mobile advertising platform that translates mobile user locations and other information into indications of user intent to approach specific businesses. Advertisers can utilize this information to fill mobile advertising requests or adjust their bids based on user intent. The system also involves creating pre-defined places associated with business or brand names, which helps in processing mobile advertising requests effectively.

Career Highlights

George Rekouts has been instrumental in developing innovative solutions at Xad, Inc. His work has paved the way for more targeted and effective mobile advertising strategies. With a focus on user intent and location data, Rekouts has contributed to the evolution of mobile marketing.

Collaborations

Rekouts has collaborated with talented individuals such as Huitao Luo and Nishant Khatri. Their combined expertise has further enhanced the development of mobile advertising technologies.

Conclusion

George Rekouts is a notable inventor whose work in mobile advertising has the potential to transform how businesses engage with consumers. His innovative patent reflects a deep understanding of user behavior and advertising dynamics.