This inventor holds 2 USPTO granted patents. Top assignee: Google Inc.. Active years: 2015-2017.
Company Filing History:
Years Active: 2015-2017
Title: Gary Sivek: Innovator in Content Selection Technologies
Introduction
Gary Sivek is a notable inventor based in Pittsburgh, PA (US). He has made significant contributions to the field of content selection technologies, holding a total of 2 patents. His work focuses on improving the methods and systems used for selecting content items based on their presentation context.
Latest Patents
One of Gary Sivek's latest patents is titled "Content item selection based on presentation context." This patent presents methods, systems, and apparatus for selecting content items based on their presentation context. In one aspect, the method involves obtaining first performance data based on the performance of content items presented in a navigational context. It also includes obtaining second performance data based on the performance of content items presented in a non-navigational context. The method determines a navigational performance adjustment factor for each content item slot, indicating the performance of content items presented in the navigational context relative to those presented in the non-navigational context.
Career Highlights
Gary Sivek is currently employed at Google Inc., where he continues to innovate and develop new technologies. His work has had a significant impact on how content is selected and presented to users, enhancing user experience and engagement.
Collaborations
Gary collaborates with Alexander Collins, a fellow innovator in the field. Their combined expertise contributes to the advancement of content selection technologies.
Conclusion
Gary Sivek's contributions to content selection technologies demonstrate his commitment to innovation and improvement in user experience. His patents reflect a deep understanding of performance data and its application in real-world scenarios.