Dean Craig Vegliante

Title: Dean Craig Vegliante: Innovator in Internet Advertisement Management

Introduction

Dean Craig Vegliante is a notable inventor based in New York, NY (US), recognized for his contributions to the field of internet advertisement management. With a total of three patents to his name, Vegliante has developed innovative systems that enhance the efficiency of online advertising.

Latest Patents

One of Vegliante's latest patents is a system and method for brokering the sale of internet advertisement inventory as discrete traffic blocks of segmented internet traffic. This management system facilitates the brokering process between sellers and buyers by defining traffic block parameters for advertisement placements. The system includes a traffic block definition tool that allows for the specification of volume and duration parameters for each traffic block. Additionally, it features a sales management tool that associates advertisement content with buyer compensation parameters, ensuring optimal placement of advertisements based on sales event performance.

Another significant patent by Vegliante is an auction management system that also brokers the sale of discrete traffic blocks for ad placements. This system provides workflows for obtaining traffic block parameters, including identification of the ad placement, volume, duration, and auction parameters. It includes a listing search tool that displays available traffic blocks and an auction management tool that facilitates bidding from multiple buyers. The order management system ensures that the winning bidder's advertisement content is placed according to the defined parameters.

Career Highlights

Vegliante's career is marked by his innovative approach to internet advertising, particularly through his work at Traffiq, Inc. His patents reflect a deep understanding of the complexities involved in online advertising and the need for efficient management systems.

Collaborations

Throughout his career, Vegliante has collaborated with notable professionals in the field, including Robert Llewellyn Protheroe and Sung Hyun Shin. These collaborations have contributed to the development of his innovative systems and methods.

Conclusion

Dean Craig Vegliante is a significant figure in the realm of internet advertisement management, with a focus on creating systems that streamline the buying and selling of advertisement inventory. His contributions through patents and collaborations have made a lasting impact on the industry.