Company Filing History:
Years Active: 2019-2023
Title: **David Michael Yonchak: A Visionary in Targeted Advertising Technologies**
Introduction
David Michael Yonchak, an innovative inventor located in New London, NH, has made significant contributions in the field of targeted advertising with three patents to his name. His work focuses on developing systems and methods that facilitate effective audience planning for advertisers, providing tailored solutions to meet the ever-evolving demands of consumers.
Latest Patents
Yonchak's latest patents highlight his expertise in audience targeting and consumer data analysis. The first patent, titled "System and Method for Providing People-Based Audience Planning," describes a system that enables targeted advertising by processing consumer data received from client devices. It utilizes unique consumer identifiers to match client-provided consumers with publisher-provided consumers, ensuring a high degree of relevance in advertising efforts.
The second patent, which also focuses on audience planning, emphasizes the importance of privacy by excluding personally identifiable information while generating a target audience pool. This innovative approach allows advertisers to effectively reach specific consumers while maintaining data protection standards.
Career Highlights
David Michael Yonchak is currently employed at Merkle, Inc., where he applies his extensive knowledge in advertising technology. His role has positioned him at the forefront of developing advanced systems that not only improve advertising strategies but also enhance the overall consumer experience in targeted marketing.
Collaborations
At Merkle, Yonchak collaborates with talented individuals such as Peter Randazzo and John Gajewski, who share his commitment to innovation in advertising. Through their combined expertise and collaborative efforts, they strive to push the boundaries of marketing technology, ensuring that their systems deliver optimal results for clients.
Conclusion
David Michael Yonchak stands out as a notable inventor in the field of targeted advertising. His patents reflect a commitment to enhancing how advertisers connect with consumers while prioritizing data privacy and effectiveness. With a promising career ahead, Yonchak continues to influence the landscape of marketing technology through his innovative contributions.