Company Filing History:
Years Active: 2016-2024
Title: **Crispin Edward Harold Flowerday: Innovator in Networked Advertising**
Introduction
Crispin Edward Harold Flowerday, based in San Francisco, CA, has established himself as a notable inventor with a portfolio of 11 patents. His contributions to the field of networked advertising showcase his innovative mindset and technical expertise, shaping how advertising opportunities are bid on in real-time.
Latest Patents
One of Flowerday's latest patents, titled "Adaptive Bidding for Networked Advertising," introduces an adaptive bidding system designed to enhance the bidding process for advertisers. In this invention, a bid request is received from an exchange over a network, representing the opportunity to bid on an advertising opportunity. The system determines a processing time limit based on network latency measurements and an exchange-reported timeout. It initiates the execution of multiple tasks, aiming to generate a response from results available before the processing time limit expires. Any tasks that do not complete before the time limit are terminated, ensuring timely responses are provided to the exchange.
Career Highlights
Currently, Flowerday is associated with Quantcast Corporation, where he continues to contribute his innovative ideas to the field. His role allows him to apply his extensive knowledge of technology and advertising to develop systems that improve the efficiency and effectiveness of digital marketing strategies.
Collaborations
Throughout his career, Flowerday has collaborated with talented professionals such as Faraaz Aejaz Sareshwala and Michael F Kamprath. These collaborations foster an environment of innovation, bringing diverse perspectives and expertise to the projects they undertake.
Conclusion
Crispin Edward Harold Flowerday's impactful inventions and patents signify his commitment to advancing the technology of networked advertising. His work not only showcases his skills as an inventor but also contributes to redefining the structure and efficiency of digital advertising strategies in today's rapidly evolving market.