Company Filing History:
Years Active: 2017-2020
Title: Innovator Spotlight: Christine Donovan
Introduction
Christine Donovan is a prominent inventor based in Oakland, CA, known for her significant contributions to the field of advertising technology. She holds two patents that showcase her innovative approach to dynamic ad selection on devices. Her work is recognized for enhancing user experience through intelligent advertising solutions.
Latest Patents
One of Christine's latest patents focuses on "Systems and methods for dynamic ad selection of multiple ads or ad campaigns on devices." This patent describes advanced methods and systems designed to dynamically select advertisements stored on a device. In her innovative embodiment, a device incorporates a storage medium that houses software programs, including advertising services software and various applications. The processing logic is adeptly configured to execute these software programs, allowing the device to receive user input for starting an application, determine essential attributes—such as currently operating software applications and placement information—and dynamically select suitable video ads based on these attributes and the context of the application in use.
Career Highlights
Christine has made significant strides in her career, currently working with Vungle, Inc., a leading mobile advertising platform that aims to deliver optimal consumer engagement through video ads. Her role at Vungle has positioned her at the forefront of ad technology innovation, enabling her to develop groundbreaking advertising solutions that shape the industry's future.
Collaborations
At Vungle, Christine collaborates with talented individuals like Daniel Kang and Raymond Myers, who work alongside her in developing innovative advertising technologies. This teamwork fosters an environment of creativity and innovation, contributing to the advancements made in dynamic ad selection systems.
Conclusion
Christine Donovan exemplifies the spirit of innovation in advertising technology. With her patents on dynamic ad selection, she continues to advance the intersection of technology and marketing. Her contributions not only optimize advertising strategies but also enhance user experience, solidifying her legacy as a leading inventor in her field.