Company Filing History:
Years Active: 2024
Title: Charles Joseph Rojo: Innovator in Digital Advertising Technology
Introduction
Charles Joseph Rojo is an accomplished inventor based in Amity Harbor, NY (US). He has made significant contributions to the field of digital advertising technology. His innovative work focuses on enhancing the effectiveness of digital out of home (DOOH) advertising.
Latest Patents
Rojo holds a patent for "Digital out of home advertising frequency maps." This patent encompasses systems, methods, and computer-readable media designed to estimate impressions for DOOH advertising spaces, such as digital billboards and screens. The DOOH advertising system he developed can determine the locations of relevant advertising spaces and consumers with known attributes. By analyzing this data, the system estimates the number of impressions for specific advertising spaces and consumer segments. This allows for the identification of DOOH advertising spaces that are likely to generate the highest impressions for targeted consumer groups.
Career Highlights
Charles Joseph Rojo is currently employed at Amazon Technologies, Inc. His role involves leveraging his expertise in digital advertising to develop innovative solutions that enhance advertising effectiveness. His work has positioned him as a key player in the evolution of digital marketing strategies.
Collaborations
Some of Rojo's notable coworkers include Sarp Arda Coskun and Ran Baror. Their collaborative efforts contribute to the advancement of technology within the advertising sector.
Conclusion
Charles Joseph Rojo is a pioneering inventor whose work in digital advertising technology has the potential to transform the industry. His innovative patent and contributions at Amazon Technologies, Inc. highlight his commitment to enhancing advertising strategies through technology.