This inventor holds 1 USPTO granted patent and 4 published patent applications. Top assignee: Glam Media, Inc.. Active years: 2013.
Company Filing History:
Years Active: 2013
Title: The Innovative Mind of Bryan Beresford
Introduction
Bryan Beresford is a notable inventor based in Redwood City, CA (US). He has made significant contributions to the field of online advertising through his innovative patent. His work focuses on optimizing the delivery of targeted advertisements, which is crucial in today's digital marketing landscape.
Latest Patents
Beresford holds a patent for a "Multi-dimensional method for optimized delivery of targeted on-line brand advertisements." This patent describes a method of delivering targeted online advertising to end users of a computer network system. The process involves creating an advertisement campaign with multiple dimensions, obtaining end user data based on their engagement, and profiling advertisement content to identify compatible items. By utilizing effectiveness measurements, the method selects the most suitable advertisement content for display to the end user.
Career Highlights
Bryan Beresford is currently associated with Glam Media, Inc., where he applies his expertise in advertising technology. His innovative approach has positioned him as a valuable asset in the company, contributing to advancements in targeted advertising strategies.
Collaborations
Beresford has worked alongside talented individuals such as Michael Tancinco and Ryan Roslansky. Their collaborative efforts have fostered a creative environment that encourages innovation and the development of cutting-edge advertising solutions.
Conclusion
Bryan Beresford's contributions to the field of online advertising through his patent demonstrate his innovative spirit and commitment to enhancing digital marketing strategies. His work continues to influence the way advertisements are delivered to users, showcasing the importance of targeted marketing in the modern era.