Company Filing History:
Years Active: 2020
Title: Brian Glover - Innovator in Online Promotion Testing
Introduction
Brian Glover is a notable inventor based in Palo Alto, CA. He has made significant contributions to the field of online promotion testing. His innovative approach aims to enhance the accuracy of promotional testing results.
Latest Patents
Brian Glover holds a patent for a method titled "Linkage to reduce errors in online promotion testing." This patent focuses on methods and apparatus designed to improve the results of online promotion testing. In one or more embodiments, base-lining is employed to enhance the mapping between online test promotion responses and projected in-store results. Additionally, the test population responses may be adjusted to account for differences between the test population and the in-store customer population. He has 1 patent to his name.
Career Highlights
Brian Glover is currently employed at Eversight, Inc., where he continues to develop innovative solutions in the realm of online promotions. His work is instrumental in bridging the gap between online marketing strategies and real-world consumer behavior.
Collaborations
Brian collaborates with talented individuals in his field, including his coworker Michael Montero. Their combined expertise contributes to the advancement of promotional testing methodologies.
Conclusion
Brian Glover's contributions to online promotion testing demonstrate his commitment to innovation and accuracy in marketing strategies. His work continues to influence the industry positively.
Inventor’s Patent Attorneys refers to legal professionals with specialized expertise in representing inventors throughout the patent process. These attorneys assist inventors in navigating the complexities of patent law, including filing patent applications, conducting patent searches, and protecting intellectual property rights. They play a crucial role in helping inventors secure patents for their innovative creations.