Location History:
- Kronberg, DE (2011 - 2014)
- Frankfurt-am-Main, DE (2017)
Company Filing History:
Years Active: 2011-2017
Title: Innovations by Astrid Bohe
Introduction
Astrid Bohe is a notable inventor based in Kronberg, Germany. She has made significant contributions to the field of data analytics and customer relationship management. With a total of 5 patents, her work focuses on enhancing business strategies through innovative data models.
Latest Patents
One of Astrid's latest patents is a digital consumer data model and customer analytic record. This invention allows companies to integrate digital consumption data with traditional telecommunications data. By creating a comprehensive data model, businesses can make better predictions and informed decisions. The customer-centric data model identifies entities associated with a single customer across diverse locations and product sectors. Additionally, customer analytic records aggregate existing data into base variables, which are stored for each customer along with additional variables generated through calculations on existing data.
Another significant patent involves identifying target customers for marketing campaigns to increase average revenue per user (ARPU). This method provides analytical tools that enable users to design and execute marketing campaigns targeting customers with a high likelihood of accepting offers. The system creates statistical models to assess an individual customer's propensity to respond positively to a campaign and generate increased revenue. By scoring customers based on their propensities, the method selects an optimal mix of customers for marketing outreach.
Career Highlights
Astrid Bohe is currently employed at Accenture Global Services GmbH, where she applies her expertise in data analytics to drive business success. Her innovative approaches have positioned her as a leader in her field.
Collaborations
Astrid collaborates with talented professionals such as Matteo Maga and Paolo Canale, contributing to a dynamic work environment that fosters innovation.
Conclusion
Astrid Bohe's contributions to data analytics and customer relationship management through her patents demonstrate her commitment to innovation. Her work not only enhances business strategies but also sets a benchmark for future developments in the industry.