This inventor holds 2 USPTO granted patents and 1 published patent application. Top assignees: Oath (Americas) Inc., Verizon Media Inc.. Active years: 2019-2021.
Company Filing History:
Years Active: 2019-2021
Title: The Innovative Journey of Alison P. Lowery
Introduction
Alison P. Lowery is a notable inventor based in Atglen, PA (US). She has made significant contributions to the field of audience matching networks, focusing on performance-based delivery of content. With a total of 2 patents, her work has garnered attention for its innovative approach to advertising and audience engagement.
Latest Patents
Alison's latest patents include a groundbreaking system for audience matching that incorporates performance factoring and revenue allocation. This invention allows for the performance-based delivery of content to audience members by utilizing a network of information collection domains. The system profiles audience members, segmenting them into network segments for targeted advertisement delivery. The performance criteria are designed to maximize revenue for publishers, ensuring that the allocation of revenue is based on the data collected to effectively target audience members.
Career Highlights
Throughout her career, Alison has worked with prominent companies such as Verizon Media Inc. and Oath (Americas) Inc. Her experience in these organizations has allowed her to refine her skills and contribute to innovative projects that push the boundaries of audience engagement and advertising technology.
Collaborations
Alison has collaborated with talented individuals in her field, including Gil Beyda and Krishna Balasubramanian. These partnerships have fostered a creative environment that encourages the development of cutting-edge solutions in audience matching and content delivery.
Conclusion
Alison P. Lowery's contributions to the field of audience matching networks highlight her innovative spirit and dedication to enhancing advertising strategies. Her patents reflect a deep understanding of audience dynamics and revenue optimization, making her a significant figure in the realm of invention.