The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jan. 01, 2019
Filed:
Mar. 26, 2015
Amazon Technologies, Inc., Seattle, WA (US);
Guthrie Chipman Collin, New York, NY (US);
Timothy John Craycroft, North Bend, WA (US);
Paula Marie Despins, Seattle, WA (US);
Richard Everett Edwards, III, Seattle, WA (US);
Cyrus Khoshnevisan, Mercer Island, WA (US);
John Michael Nilles, Poulsbo, WA (US);
Evgeniy V. Perevodchikov, Seattle, WA (US);
Jaikannan Ramamoorthy, Cupertino, CA (US);
Shiven Ramji, New York, NY (US);
Amazon Technologies, Inc., Seattle, WA (US);
Abstract
The systems and methods described herein enable measurement of the exposure of a user to advertising campaigns across different channels (e.g., websites accessed by web browsers of laptops, desktops, or mobile computers, electronic readers or tablets, applications on mobile devices, and the like) and credit the exposure of the user to the advertisement to a specific advertisement in the campaign along with subsequent shopping events generated by the user, such as visiting product detail pages, visiting the read all reviews page for a product, adding a product to a wish list, adding a product to a shopping cart, subscribing to a product through an online subscription service, and/or purchasing a product.