Yong-jong Shawn Yen

Title: Yong-jong Shawn Yen: Innovator in Identity and Purchasing Systems

Introduction

Yong-jong Shawn Yen is a notable inventor based in Johns Creek, GA (US). He has made significant contributions to the field of technology, particularly in the area of combining offline and online identities with purchasing intention indicators.

Latest Patents

Yen holds a patent titled "Method and system for combining offline and online identities with associated purchasing intention indicators in view of a geographic location." This innovative system and method generate purchasing interest values related to products or services by category, brand, make, or model. The method involves associating a user identity with records of activity in requesting information from assets accessible via universal resource locators. It also considers additional information such as purchasing history, residence address, and income level. Furthermore, it estimates proximity and ease of travel between the user's geographic location and points of sale or services. The system can be particularly relevant for products related to automobiles. A map is rendered that associates geographic locations with individual user identities, and marketing communications are sent to electronic and postal addresses linked to these identities.

Career Highlights

Yen has achieved recognition for his innovative work and holds 1 patent in his name. His contributions have advanced the understanding of consumer behavior and marketing strategies in the digital age.

Collaborations

Yen has collaborated with notable individuals in his field, including William Dale Broen and Ryan Andrew Foss. Their collective expertise has contributed to the development of innovative solutions in technology.

Conclusion

Yong-jong Shawn Yen is a distinguished inventor whose work in identity and purchasing systems has the potential to reshape marketing strategies. His innovative approach continues to influence the intersection of technology and consumer behavior.