Xiaofeng Dai

Title: Xiaofeng Dai: Innovator in Advertising Technology

Introduction

Xiaofeng Dai is a notable inventor based in Redmond, WA (US). He has made significant contributions to the field of advertising technology, particularly through his innovative patent. His work focuses on enhancing the efficiency of advertising services by utilizing content and user log mining.

Latest Patents

Xiaofeng Dai holds a patent titled "Advertising service based on content and user log mining." This patent describes a system and method for providing documents related to a search request. The search request may include a search query of one or more keywords or a demographic search query that includes various demographic attributes. The invention involves creating an index that contains data crawled from publisher's websites, demographic information of registered users, and the search history of these users. Upon receiving a search request, the system compares the request to the information stored in the index and provides one or more documents related to the request.

Career Highlights

Xiaofeng Dai is currently employed at Microsoft Technology Licensing, LLC. His role at the company allows him to leverage his expertise in advertising technology and contribute to innovative solutions in the industry. His work has been instrumental in advancing the capabilities of advertising services.

Collaborations

Xiaofeng has collaborated with notable colleagues, including Li Erran Li and Tarek Najm. These collaborations have further enriched his work and contributed to the development of cutting-edge technologies in advertising.

Conclusion

Xiaofeng Dai is a prominent inventor whose work in advertising technology has led to significant advancements in the field. His innovative patent demonstrates his commitment to improving advertising services through the use of data mining techniques.