Wally Anderson

Title: Wally Anderson - Innovator in Data Linking Systems

Introduction

Wally Anderson is a notable inventor based in North Little Rock, Arkansas. He has made significant contributions to the field of data management through his innovative patent. His work focuses on enhancing the way data is linked and utilized, particularly in consumer and business contexts.

Latest Patents

Wally Anderson holds a patent for a "Data linking system and method using tokens." This method involves linking data through the use of permanent tokens, which can represent various entities such as consumers, businesses, addresses, and households. The tokens are generated in a central repository that maintains an identification class for each entity, containing all relevant information. This system allows for real-time construction of a comprehensive customer view, facilitating better responses to customer interactions. By utilizing tokens instead of traditional identifiers like names and addresses, the system minimizes ambiguities and prevents erroneous duplicates. Additionally, data updates can be performed incrementally, ensuring that the information remains current and accurate.

Career Highlights

Wally Anderson is associated with Acxiom Corporation, a company known for its expertise in data management and analytics. His role at Acxiom has allowed him to apply his innovative ideas in a practical setting, contributing to the company's reputation as a leader in the industry.

Collaborations

Wally has worked alongside notable colleagues such as Charles Donald Morgan and Terry Talley. Their collaboration has likely fostered an environment of innovation and creativity, further enhancing the development of data solutions.

Conclusion

Wally Anderson's contributions to data linking systems exemplify the importance of innovation in technology. His patent not only addresses current challenges in data management but also paves the way for future advancements in the field.