Company Filing History:
Years Active: 2014
Title: **Inventor Spotlight: Vipal Ved Prakash**
Introduction
Vipal Ved Prakash is a notable inventor based in San Francisco, CA. With a keen focus on innovative advertising techniques, Vipal has made significant contributions to the field of digital marketing. His inventive work has earned him recognition and a patent that highlights his ingenuity in leveraging influence in advertising.
Latest Patents
Vipal holds a patent titled "Advertising based on influence." This patented technology encompasses a novel approach where advertisements are determined by calculating an influence score for potential targets, such as users. This influence score is derived from various dimensions, including an objective measure estimated using a social graph. Additionally, the patent outlines a method of determining advertisement pricing based on these influence scores, and even proposes sharing advertising revenue with subjects to incentivize their engagement with the advertisements.
Career Highlights
Vipal has dedicated his career to advancing marketing technologies. His work at Topsy Labs, Inc. showcases his commitment to developing innovative solutions that reshape how advertising interacts with consumers. The patent he secured is a testament to his forward-thinking approach and technical expertise in the realm of influence-based advertising.
Collaborations
At Topsy Labs, Inc., Vipal collaborates with talented professionals, including his coworker Rishab Aiyer Ghosh. Together, they explore new avenues for improving advertising effectiveness through data-driven strategies and innovative technology solutions.
Conclusion
Vipal Ved Prakash is an exemplary figure in the field of invention, particularly in the domain of advertising technology. His patent on influence-based advertising not only showcases his creativity but also sets the stage for future advancements in how advertisements are targeted and utilized. As the digital landscape continues to evolve, Vipal's work will undoubtedly influence the next generation of marketing strategies.