Location History:
- Sunnyvale, CA (US) (2010 - 2017)
- Palo Alto, CA (US) (2020)
Company Filing History:
Years Active: 2010-2020
Title: The Innovative Mind of Valentin Spitkovsky
Introduction
Valentin Spitkovsky is an accomplished inventor based in Sunnyvale, California, known for his impactful contributions to the realm of digital advertising and information retrieval. With five patents to his name, he has established himself as a key innovator in his field.
Latest Patents
One of Valentin's most notable patents focuses on enhancing targeted advertising. This invention suggests and provides targeting criteria for advertisements, utilizing keyword suggestions that are both category-aware and field-proven. The innovation helps advertisers better target their ads by allowing them to enter relevant ad information, such as creatives and landing webpages. His system infers categories based on this information and requests confirmation from advertisers regarding the relevance of suggested categories. Furthermore, it automatically generates keywords which can be utilized in ad serving constraints, paired with a trial system that qualifies or disqualifies keywords based on their effectiveness.
Another significant patent discusses associating features with entities like web documents. Valentin's method involves accepting identifiers for documents, obtaining search query information, and determining features associated with the document using this data. These features are assigned weights based on various scores, such as user engagement metrics, thereby refining the relevance of advertisements served with those documents.
Career Highlights
Valentin's career is marked by his tenure at Google Inc., where he has made significant strides in the intersection of technology and advertising. His expertise in developing systems that enhance advertising effectiveness has positioned him as a notable figure within the technology community.
Collaborations
Valentin has worked alongside esteemed colleagues, including Ross Koningstein and Georges R. Harik. Through collaboration with these talented individuals, he has further advanced the landscape of digital advertising and contributed to innovative solutions that shape how advertisers reach their audiences.
Conclusion
With a remarkable track record of patents and impactful innovations, Valentin Spitkovsky exemplifies the spirit of invention in the digital age. His contributions to advertising technology not only enhance the efficiency of ad targeting but also illustrate the profound impact that dedicated inventors can have on modern marketing strategies.