Company Filing History:

9 out of 2,367

Yahoo! Inc.

Sun Microsystems, Inc.

Years Active: 2007-2022

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19 patents (USPTO):Sort by Forward CitationsExplore Patents

1. 11244353 - Dynamic broadcast lineups based on local and third-party data sources (2022-02-08),

2. 11238501 - Self service demand side platform for broadcast media ad exchange (2022-02-01),

3. 11200603 - Placement and adaptive transfer of advertising spots in a broadcast network (2021-12-14),

4. 10832291 - Self service demand side platform for broadcast media ad exchange (2020-11-10),

5. 10832288 - Dynamic broadcast lineups based on local and third-party data sources (2020-11-10),

6. 10796333 - Ad exchange on ad server for linear broadcast playout system (2020-10-06),

7. 10733636 - Placement and adaptive transfer of advertising spots in a broadcast network (2020-08-04),

8. 10672038 - Audience data in audio advertising (2020-06-02),

9. 9880702 - Content structures and content navigation interfaces (2018-01-30),

10. 9367832 - Synchronizing image data among applications and devices (2016-06-14),

11. 9210557 - SMS-initiated mobile registration (2015-12-08),

12. 8417782 - Universal calendar event handling (2013-04-09),

13. 8112549 - Alert mechanism for notifying multiple user devices sharing a connected-data-set (2012-02-07),

14. 7873696 - Scalable software blade architecture (2011-01-18),

15. 7870288 - Sharing data in scalable software blade architecture (2011-01-11),

Title: Torsten Schulz: A Pioneer in Broadcast Media Innovation

Introduction

Torsten Schulz, based in Pinneberg, Germany, is a prominent inventor with a remarkable portfolio of 19 patents. His innovative contributions primarily focus on the intersection of advertising and broadcasting technologies, showcasing his expertise in creating effective solutions for media exchange.

Latest Patents

Among his latest patents, Schulz has developed groundbreaking systems such as the "Dynamic Broadcast Lineups Based on Local and Third-Party Data Sources." This invention streamlines the management of audio advertising spots by efficiently utilizing inventory data from various broadcast stations. It utilizes this data to iteratively select the best advertising spots for a campaign, ensuring alignment with defined advertising objectives.

Another significant patent by Schulz is the "Self-Service Demand Side Platform for Broadcast Media Ad Exchange." This invention enhances the advertising experience by enabling users to select a broadcast media ad network and define parameters for their advertising campaigns. The platform generates a tailored advertising proposal, identifying suitable broadcasters and creating corresponding advertising plans based on user inputs.

Career Highlights

Schulz has built a diverse career that includes notable positions at companies such as Yahoo! Inc. and Jelli, Inc. His work at these organizations allowed him to hone his skills in media technologies, leading to innovations that advance the advertising landscape.

Collaborations

Throughout his career, Schulz has collaborated with talented individuals such as Venkatachary Srinivasan and Marco Boerries. These partnerships reflect his commitment to teamwork and knowledge sharing, which contribute to the development of cutting-edge broadcasting innovations.

Conclusion

Torsten Schulz stands out as a visionary inventor in the field of broadcast media technology. With a robust portfolio of patents and a strong collaborative spirit, he continues to influence the industry significantly. His dedication to enhancing advertising processes demonstrates his role as a key player in shaping the future of media exchange.

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