Thiravia Pandiyan Thangarajan

Title: Thiravia Pandiyan Thangarajan: Innovator in Targeted Content Substitution

Introduction

Thiravia Pandiyan Thangarajan is a notable inventor based in Bengaluru, India. He has made significant contributions to the field of content substitution technology, particularly through his innovative patent.

Latest Patents

Thangarajan holds a patent titled "Packet-accurate targeted content substitution." This patent describes techniques for packet-accurate targeted content substitution by a stitcher. In some embodiments, the stitcher at a client device receives a live transport stream (TS) and a splice message indicating a start time and an end time of a splice period. The stitcher locates in the live TS a video packet with a video packet identifier (PID) and an audio packet with an audio PID crossing the start time. The stitcher injects targeted content TS packets into the live TS within the splice period, which includes re-stamping PIDs and presentation timestamps of the targeted content TS packets to match the live TS packets. The process also involves re-stamping the live TS packets with a predefined PID starting from the video packet and the audio packet, ceasing the re-stamping when a respective audio packet in the live TS packets crosses the end time. Thangarajan has 1 patent to his name.

Career Highlights

Thiravia Pandiyan Thangarajan is currently employed at Synamedia Limited, where he continues to work on innovative solutions in the field of content delivery and substitution technologies. His expertise and contributions have positioned him as a valuable asset in his organization.

Collaborations

Thangarajan collaborates with talented professionals in his field, including Karthikeyan Vaithiyanathan and Vinose Thilak Adaikalam. Their combined efforts contribute to the advancement of technology in their respective areas of expertise.

Conclusion

Thiravia Pandiyan Thangarajan is a distinguished inventor whose work in targeted content substitution showcases his innovative spirit and technical prowess. His contributions to the field are noteworthy and continue to influence advancements in content delivery technologies.