Location History:
- University Hts., OH (US) (2009)
- University Heights, OH (US) (2009 - 2010)
- Cleveland, OH (US) (2015)
Company Filing History:
Years Active: 2009-2015
Title: The Innovative Contributions of Steve Laserson
Introduction
Steve Laserson, an accomplished inventor based in University Heights, OH, has made significant strides in the field of greeting card marketing. With a portfolio of 7 patents, his innovative work has contributed to the enhancement of how greeting cards are displayed and marketed.
Latest Patents
One of Steve's latest patents introduces a method and apparatus for marketing greeting cards. This innovative system allows greeting cards to be organized into multiple sender profiles, showcasing them in diverse displays. Each profile can be uniquely identified by color-coded display panels that indicate associated sender profiles. The design incorporates tiered display panels that feature multiple rows of pockets for presenting greeting cards, with captions at select pockets detailing the internal content of the cards. This inventive approach not only enhances visual appeal but also improves the organization and accessibility of greeting cards for consumers.
Career Highlights
Steve has dedicated his career to American Greetings Corporation, where he has been instrumental in developing innovative marketing solutions. His work has helped the company maintain its position as a leader in the greeting card industry. Throughout his tenure, he has garnered a reputation for his creativity and commitment to enhancing consumer experiences through effective product displays.
Collaborations
In his role at American Greetings Corporation, Steve has collaborated with talented colleagues, including Julie Post-Smith and Anne Marie Thomas. Their collective efforts have fueled creativity and brought forward innovative ideas that have shaped the company's product offerings.
Conclusion
Steve Laserson’s contributions to the realm of greeting card marketing and display systems reflect his passion for innovation. With multiple patents to his name, he continues to influence how consumers interact with greeting cards today. His work not only enhances the shopping experience but also paves the way for future innovations in the industry.