Scott E Preece

Title: Innovations of Scott E Preece

Introduction

Scott E Preece is an accomplished inventor based in Champaign, IL (US). He holds a total of five patents that showcase his innovative contributions to technology and communication systems. His work primarily focuses on enhancing user experience through targeted advertising and improving communication in areas with limited coverage.

Latest Patents

One of Scott E Preece's latest patents is titled "Use of personalized points of reference in selecting advertisements shown to users." This patent discloses a method and system for selecting targeted advertisements based on a user's personal points of reference. The personal points of reference identify user-specific locations of interest based on geographic locations. Advertisements served by an advertising server contain metadata that is correlated with locations, providing geographical sensitivity to specific areas. When a user's personal point of reference is presented, the ad server compiles the geo-location data against the ad metadata to determine if there is a match. Upon identifying a match, the advertisement associated with the ad metadata is served to the user.

Another significant patent by Preece is "Obtaining service when in a no-coverage area of a communication system." This method involves storing information regarding the last known available communication system when loss of service is imminent. The user can report this information and utilize it to obtain service from the last known available communication system. This innovative approach allows users to backtrack their steps or use location information to regain service.

Career Highlights

Scott E Preece has had a notable career, working with prominent companies such as Motorola Corporation and Motorola Solutions, Inc. His experience in these organizations has contributed to his expertise in communication technologies and advertising systems.

Collaborations

Throughout his career, Preece has collaborated with talented individuals, including Charles A Backof, Jr and Steven D Bromley. These collaborations have likely enriched his work and led to further innovations in his field.

Conclusion

Scott E Preece is a distinguished inventor whose patents reflect his commitment to advancing technology in advertising and communication systems. His innovative methods have the potential to significantly enhance user experiences in various applications.