New Hope, PA, United States of America

Scott A Piette


Average Co-Inventor Count = 3.0

ph-index = 2

Forward Citations = 306(Granted Patents)


Company Filing History:


Years Active: 2006-2013

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2 patents (USPTO):Explore Patents

Title: Scott A Piette: Innovator in Targeted Information Transmission

Introduction

Scott A Piette is an accomplished inventor based in New Hope, PA (US). He has made significant contributions to the field of information transmission, particularly in the context of targeted advertising. With a total of 2 patents, his work focuses on enhancing viewer engagement through demographic-specific information delivery.

Latest Patents

Piette's latest patents include a system and method for transmitting and displaying targeted information. This innovative approach allows for the transmission of information in a television distribution system that is tailored to match the demographic data of viewers. The system utilizes results from completed demographic surveys to create a database known as a bit mask. This bit mask is instrumental in controlling the specific advertising or related information that each viewer receives.

In one technique, the transmission signal carrying the program or advertisement is embedded with codes that are compared to the bit mask. This comparison determines whether the viewer fits the desired demographic profile and should receive additional information. In another technique, multiple ads are transmitted simultaneously for selective receipt by each viewer, automatically chosen based on the viewer's stored demographic data.

Career Highlights

Throughout his career, Scott A Piette has worked with notable companies such as Sedna Patent Services, LLC and Cox Communications, Inc. His experience in these organizations has contributed to his expertise in the field of targeted information systems.

Collaborations

Piette has collaborated with several professionals in his field, including Gerard K Kunkel and Douglas A Perham, Jr. These collaborations have further enriched his work and innovations.

Conclusion

Scott A Piette stands out as a key innovator in the realm of targeted information transmission. His patents reflect a commitment to enhancing viewer experiences through personalized content delivery. His contributions continue to influence the landscape of advertising and information dissemination.

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