This inventor holds 2 USPTO granted patents and 1 published patent application. Top assignee: Walmart Apollo, LLC. Active years: 2025-2026.
Company Filing History:
Years Active: 2025-2026
Title: Innovations by Sandip Bhattacharjee
Introduction
Sandip Bhattacharjee is a notable inventor based in Bengaluru, India. He has made significant contributions to the field of advertising technology through his innovative patent. His work focuses on improving the efficiency of advertisement bidding processes, particularly for cold items.
Latest Patents
Sandip holds a patent titled "System and method for automatically computing and updating advertisement biddings for cold items." This patent describes systems and methods for automatically computing biddings for cold items. A first bid value is computed and submitted for a first bidding for a first set of items, each having a predicted sales metric larger than a first threshold in a first time period. From the first set of items, a second set of items is selected that have a traffic metric smaller than a second threshold in a second time period. Each item in the second set is assigned to one of a plurality of clusters. A second bid value is computed for each cluster based on cluster-level metrics and a click distribution among the plurality of clusters. An updated bid value is computed for each item in the second set to be submitted for a second bidding, based on the second bid value for a cluster to which the item is assigned. Sandip has 1 patent to his name.
Career Highlights
Sandip currently works at Walmart Apollo, LLC, where he applies his expertise in advertising technology. His role involves developing innovative solutions that enhance the bidding process for advertisements, ensuring that cold items receive optimal visibility and sales potential.
Collaborations
Some of Sandip's coworkers include Georgios Rovatsos and Saeed Ahmadian. Their collaboration contributes to the innovative environment at Walmart Apollo, LLC, fostering advancements in advertising technology.
Conclusion
Sandip Bhattacharjee is a prominent inventor whose work in advertisement bidding technology has the potential to transform how cold items are marketed. His innovative patent reflects his commitment to enhancing efficiency in the advertising sector.