Arroyo Grande, CA, United States of America

Robert M Cezar


Average Co-Inventor Count = 1.7

ph-index = 3

Forward Citations = 342(Granted Patents)


Company Filing History:


Years Active: 2000-2003

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3 patents (USPTO):Explore Patents

Title: Innovations by Robert M Cezar

Introduction

Robert M Cezar is an accomplished inventor based in Arroyo Grande, California. He has made significant contributions to the field of internet advertising through his innovative patents. With a total of three patents to his name, Cezar has developed processes that enhance the efficiency and effectiveness of online advertising.

Latest Patents

Cezar's latest patents include an "Internet banner advertising process and apparatus having scalability." This invention outlines a method for displaying banner advertisements on browsers that visit websites. The process involves querying the browser for authorization to display ads, diverting the browser to an advertising system central controller, and supplying code for sorting ad addresses based on desired play frequency. This system allows for the creation of a manageable playlist of ads that can be sorted and played efficiently.

Another notable patent is "Internet advertising with controlled and timed display of ad content." This invention describes a central system controller that prepares a list of ads to be played based on an 'ad played' database. The system ensures that ads are displayed in a non-scrolling frame set and utilizes cookies to track which ads have been played. This allows for the elimination of already played ads and enables periodic updates to the 'to be played lists' for better ad management.

Career Highlights

Cezar is currently associated with Americom USA, where he continues to innovate in the field of internet advertising. His work has significantly impacted how advertisements are displayed and managed online, making him a key figure in the industry.

Collaborations

Throughout his career, Cezar has collaborated with notable coworkers such as James Heintz and Mario Mene. These partnerships have contributed to the development of his innovative ideas and patents.

Conclusion

Robert M Cezar is a pioneering inventor whose work in internet advertising has transformed the way ads are displayed and managed online. His contributions continue to influence the advertising landscape, showcasing the importance of innovation in technology.

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