This inventor holds 1 USPTO granted patent. Top assignee: Nielsen Consumer LLC. Active years: 2021.
Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile
Company Filing History:
Years Active: 2021
Title: Ramchandran Gurumoorthy: Innovator in Advertisement Technology
Introduction
Ramchandran Gurumoorthy is a notable inventor based in Berkeley, CA. He has made significant contributions to the field of advertisement technology. His innovative approach focuses on enhancing the effectiveness of advertisements through content-based selection and meta-tagging.
Latest Patents
Gurumoorthy holds a patent for a system that identifies advertisements to include in source material. This system aims to increase the effectiveness of advertisements by utilizing an analyzer to determine priming characteristics based on neuro-response data. The patent, titled "Content based selection and meta tagging of advertisement breaks," outlines a method for selecting optimal locations for advertisement insertion based on various attributes.
Career Highlights
Currently, Ramchandran Gurumoorthy is employed at Nielsen Consumer LLC, where he continues to develop innovative solutions in the advertising sector. His work focuses on integrating technology with marketing strategies to improve consumer engagement.
Collaborations
Gurumoorthy collaborates with esteemed colleagues such as Anantha K Pradeep and Robert T Knight. Their combined expertise contributes to the advancement of advertising technologies and methodologies.
Conclusion
Ramchandran Gurumoorthy's contributions to advertisement technology exemplify the intersection of innovation and marketing. His work continues to influence how advertisements are selected and presented to consumers.
Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile