Company Filing History:
Years Active: 2019
Title: Innovations by Qiao Lian
Introduction
Qiao Lian is an accomplished inventor based in Fremont, CA. She has made significant contributions to the field of online advertising technology. With a total of 2 patents, her work focuses on enhancing user engagement through innovative advertisement placement strategies.
Latest Patents
Qiao Lian's latest patents include a system for the view-based placement of advertisements in scrollable advertisement units. This online system selects advertisements for inclusion in a scrollable unit that features a display area and multiple advertisements. Each advertisement is associated with a position in the unit, which is ranked based on predicted performance. The ranking considers the probability of user engagement with each advertisement based on its position.
Another notable patent addresses the crediting of impressions to advertisements in scrollable units. This system presents multiple advertisements to users, allowing them to navigate through the advertisements. Specific rules are applied to credit impressions, and a tracking mechanism is loaded to identify impressions of associated advertisements.
Career Highlights
Qiao Lian is currently employed at Facebook, Inc., where she continues to innovate in the realm of digital advertising. Her work has been instrumental in developing systems that improve the effectiveness of online advertisements.
Collaborations
Some of her notable coworkers include Jeffrey Andrew Kanter and David James Mason. Their collaborative efforts contribute to the advancement of technology in the advertising sector.
Conclusion
Qiao Lian's innovative patents and contributions to Facebook, Inc. highlight her role as a leading inventor in the field of online advertising technology. Her work continues to shape the future of how advertisements are presented and engaged with by users.