Nick Elsbree

Title: The Innovative Mind of Nick Elsbree

Introduction

Nick Elsbree is a notable inventor based in Los Angeles, California. He has made significant contributions to the field of sponsored content campaigns through his innovative patent. His work focuses on optimizing and predicting campaign attributes, which has the potential to transform how sponsored content is managed across various platforms.

Latest Patents

Nick Elsbree holds a patent for "Optimizing and predicting campaign attributes." This patent outlines approaches for automatically optimizing sponsored content campaigns for a particular consumption category across different content publisher networks. The methodology involves using performance data from previous campaigns to train a model that determines allocation scores. These scores quantify the relationship between target audiences and the consumption category. When a content placement request is made, the model dynamically allocates resources to the appropriate audiences based on the trained optimization model. The campaign template generated includes target audience(s), sponsored content, budget allocation, and other relevant information. The performance of the campaign can be monitored and analyzed in real-time to ensure ongoing optimization.

Career Highlights

Nick Elsbree is currently employed at Eventbrite, Inc., where he applies his expertise in optimizing sponsored content. His innovative approach has garnered attention in the industry, showcasing his ability to blend technology with marketing strategies effectively.

Collaborations

Some of Nick's coworkers include Tim Thimmaiah and Jake Rush. Their collaboration contributes to a dynamic work environment that fosters creativity and innovation.

Conclusion

Nick Elsbree's contributions to the field of sponsored content optimization highlight his innovative spirit and dedication to improving marketing strategies. His patent serves as a testament to his expertise and the potential impact of his work in the industry.