Michael Henry Evangelista

Title: Michael Henry Evangelista: Innovator in Video Advertising Technology

Introduction

Michael Henry Evangelista is a notable inventor based in Metuchen, NJ (US). He has made significant contributions to the field of video advertising technology, holding a total of four patents. His innovative work focuses on enhancing the delivery and forecasting of advertisement opportunities in streaming video content.

Latest Patents

One of Evangelista's latest patents is a "Delivery forecast computing apparatus for display and streaming video advertising." This invention generates forecasts for compatible advertisement opportunities that will be available over a future time period. It determines one or more compatible advertisement opportunities based on the characteristics of a class of advertisements associated with a content item. The expected output of the content item is derived from historical data and adjusted based on additional information, such as actual output.

Another patent under his name is also titled "Delivery forecast computing apparatus for display and streaming video advertising." This apparatus is a computer-driven system that collects metadata from various sources and consumers' display devices. It monitors the actual delivery of host videos and develops forecasting inputs based on historical data. The system computes an interim supply of advertising opportunities and provides a human-readable display of the net available supply forecast.

Career Highlights

Throughout his career, Michael Henry Evangelista has worked with various companies, including Freewheel Media, Inc. His experience in the industry has allowed him to develop innovative solutions that address the challenges of video advertising.

Collaborations

Evangelista has collaborated with notable individuals such as Louis J Evangelista and Jonathan Marc Heller. These partnerships have contributed to the advancement of his projects and the successful implementation of his inventions.

Conclusion

Michael Henry Evangelista is a prominent inventor whose work in video advertising technology has paved the way for more effective advertisement delivery and forecasting. His contributions continue to influence the industry and enhance the viewer experience.