Location History:
- San Francisco, CA (US) (2001)
- San Mateo, CA (US) (2003 - 2006)
Company Filing History:
4 out of 125 
1 out of 54,763 
Years Active: 2001-2006
Title: Michael A Killianey: Innovator in Advertisement Technology
Introduction
Michael A Killianey is a notable inventor based in San Mateo, CA (US). He has made significant contributions to the field of advertisement technology, holding a total of 5 patents. His work focuses on enhancing the efficiency of advertisement delivery through innovative systems and methods.
Latest Patents
One of his latest patents is titled "System and method of inserting advertisements into an information retrieval system display." This invention outlines systems and methods for selecting and inserting advertisements in an information document displayed to a user. The selection process is based on television programming viewed by the user. The system monitors the television programming and compiles a user profile that characterizes the content viewed. When the user requests an Internet resource, the system utilizes the television programming information to select an appropriate advertisement, which is then inserted into the information document. This method increases the efficiency of tailoring Internet advertisements to individual users.
Another significant patent is "Tracking viewing behavior of advertisements on a home entertainment system." This invention describes systems and methods for tracking how advertisements are viewed on home entertainment systems. A processing device associated with the system determines when an advertisement is displayed, either by recognizing an identifying marker in the television signal or using an electronic program guide. The device generates and stores viewing behavior information, which is periodically transmitted to a central clearinghouse for storage and distribution to advertisers.
Career Highlights
Michael has worked with prominent companies such as WebTV Networks, Inc. and Microsoft Technology Licensing, LLC. His experience in these organizations has contributed to his expertise in advertisement technology and innovation.
Collaborations
Throughout his career, Michael has collaborated with notable individuals, including Daniel John Zigmond and Stuart Ozer. These collaborations have likely enriched his work and contributed to the development of his innovative patents.
Conclusion
Michael A Killianey is a distinguished inventor whose work in advertisement technology has paved the way for more efficient advertisement delivery systems. His innovative patents reflect his commitment to enhancing user experience in the digital age.