Mark Alan Jung

Title: Innovations by Mark Alan Jung

Introduction

Mark Alan Jung is an accomplished inventor based in Lewisville, Texas. He has made significant contributions to the field of targeted advertising through his innovative methods and technologies. With a total of three patents to his name, Jung continues to push the boundaries of what is possible in the realm of artificial intelligence and machine learning.

Latest Patents

One of Jung's latest patents is titled "Iterative online learning to improve targeted advertising." This method involves accessing web browsing history for multiple users and generating embedding vectors based on that history. It selects a model designed to receive these vectors and output the probability of conversion events. The method calculates conversion probabilities for various websites, selects a subset of websites based on a predetermined probability threshold, and updates model parameters using conversion rates obtained from user interactions.

Another notable patent is focused on "Artificial intelligence and/or machine learning models trained to predict user actions based on an embedding of network locations." This computer-implemented method facilitates the delivery of targeted content to user devices, even when historic tracking data is unavailable. It generates a p-dimensional embedding of websites based on available tracking data and trains a machine learning model to predict conversion likelihood and content type based on user interactions.

Career Highlights

Mark Alan Jung is currently employed at Dstillery, Inc., where he applies his expertise in machine learning and targeted advertising. His work has been instrumental in developing innovative solutions that enhance user engagement and improve advertising effectiveness.

Collaborations

Jung collaborates with talented professionals in his field, including Amelia Grieve White and Melinda Han Williams. Their combined efforts contribute to the advancement of technologies that leverage data for better advertising outcomes.

Conclusion

Mark Alan Jung is a pioneering inventor whose work in targeted advertising and machine learning has led to significant advancements in the industry. His innovative patents reflect a commitment to improving user experiences and optimizing advertising strategies.