Company Filing History:
Years Active: 2014-2019
Title: The Innovative Mind of Marc Del Bene
Introduction: Marc Del Bene is a prominent inventor based in Darien, Connecticut, known for his groundbreaking contributions to consumer behavior prediction and life stage modeling. With a total of two patents to his name, Del Bene's work continues to make a significant impact in the field of consumer analytics.
Latest Patents: Del Bene's latest innovations include "Methods and Systems for Predicting Consumer Behavior from Transaction Card Purchases" and "Methods and Systems for Life Stage Modeling." The first patent describes a computer-based method for predicting consumer behavior by utilizing a database of consumer data, which includes historical transactions made with a transaction card. The method analyzes life events, applies a predictive model, and outputs a list of consumers likely to experience certain life events within a specific timeframe. His second patent focuses on life stage modeling, detailing a method to associate transaction card accounts with life stage segments through demographic analysis and transaction behavior. This model helps marketers identify and target consumers effectively based on their life stages.
Career Highlights: Marc Del Bene is associated with Mastercard International Incorporated, where he applies his expertise in consumer insights and analytics. His contributions to the company enhance its ability to leverage data for improved marketing strategies and consumer understanding.
Collaborations: Throughout his career, Del Bene has collaborated with notable colleagues such as Anant Nambiar and Marianne Iannace. Together, they work on innovative solutions that advance the field of consumer behavior analytics.
Conclusion: Marc Del Bene's contributions as an inventor and innovator continue to shape the landscape of consumer behavior understanding. His patents demonstrate a commitment to leveraging technology and data to enhance marketing strategies and ultimately benefit consumers. With a solid foundation at Mastercard International Incorporated and a collaborative spirit, Del Bene’s future endeavors are eagerly anticipated in the realm of technological innovation.