Company Filing History:
Years Active: 2022-2024
Title: The Innovative Achievements of Laura Chang
Introduction
Laura Chang is a remarkable inventor based in Wilmington, Delaware, known for her significant contributions to the field of rewards systems. With a total of five patents to her name, Chang has made strides in creating technologies that enhance customer engagement with rewards programs.
Latest Patents
One of Laura Chang's latest innovations is the patent titled "Systems and methods for rewards engagement score." This system encompasses various methods and apparatuses designed to encourage engagement with a rewards program. It operates by linking a customer, associated with a specific device, to a rewards account managed by a provider's computing system. This system analyzes the customer’s rewards and payment card activity to generate a rewards engagement rating. This data is then utilized to formulate and send tailored engagement messages to the customer device, presenting opportunities for earning and redeeming rewards.
Career Highlights
Laura Chang serves as a key innovator at Wells Fargo Bank, where she focuses on enhancing customer interaction with financial rewards systems. Her work not only underscores her inventive prowess but also her commitment to improving the customer experience in the banking sector.
Collaborations
In her role at Wells Fargo Bank, Laura collaborates with talented colleagues including Megan A DesPlanques and Cem Isin. Together, they drive innovation within the organization, utilizing their diverse skills to elevate the services offered to customers.
Conclusion
Laura Chang's impact in the realm of rewards systems exemplifies the role of innovation in enhancing customer engagement. With her patents and collaborative spirit at a leading financial institution, she continues to pave the way for advancements that benefit both companies and their customers. Her journey serves as an inspiration for aspiring inventors looking to make their mark in the world of innovation.