Konrad Simeon Feldman

Title: **Innovations and Contributions of Konrad Simeon Feldman**

Introduction

Konrad Simeon Feldman, based in San Francisco, CA, has made significant strides in the world of technology and advertising through his inventive contributions. With an impressive portfolio of 27 patents, Feldman's work primarily focuses on optimizing audience selection and media consumption assessments.

Latest Patents

Feldman's latest innovations include groundbreaking patents that reshape how audience selection and target advertising are conducted.

One of his notable patents is the **Protected Audience Selection System**. This system innovatively receives media consumption histories of browsers that have previously converted, prohibiting targeting based on conversion events. By modeling the frequency of media consumption events and comparing them to a general population, this system ensures more precise advertising content delivery by excluding conversion events.

Another key patent is the **Method and System for Assessing the Suitability of an Entity Using a Proxy**. This invention allows for the assessment of an entity's suitability for inclusion in a desired audience by analyzing behavior associated with media consumption. It utilizes proxy behaviors from the entity's historical consumption data, enabling effective behavioral modeling techniques even when complete information about a desirable audience is not available.

Career Highlights

Throughout his career, Feldman has worked with prominent companies, notably at Quantcast Corporation, where he leveraged data analytics to improve audience targeting and advertising strategies. His contributions have played a pivotal role in enhancing the effectiveness of marketing efforts in the digital landscape.

Collaborations

Feldman has collaborated with several esteemed professionals, including Paul G. Sutter and Daniel Vogel Fernandez de Castro. Their combined expertise has fostered innovative solutions and advancements in audience analysis and media consumption technologies.

Conclusion

Konrad Simeon Feldman's innovations have significantly influenced the field of targeted advertising and audience selection. His patents not only demonstrate his inventive capabilities but also showcase a commitment to advancing how media consumption is understood and utilized for marketing purposes. With a robust career and forward-thinking inventions, Feldman continues to be a leading figure in his domain.