The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jan. 22, 2019

Filed:

Jan. 12, 2018
Applicant:

Quantcast Corporation, San Francisco, CA (US);

Inventors:

Konrad S. Feldman, San Francisco, CA (US);

Daniel Vogel Fernandez de Castro, Mexico City, MX;

Michael R. Blum, Piedmont, CA (US);

Assignee:

Quantcast Corporation, San Francisco, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04W 4/02 (2018.01); H04M 1/725 (2006.01); H04W 12/02 (2009.01);
U.S. Cl.
CPC ...
H04W 12/02 (2013.01); H04M 1/72577 (2013.01); H04W 4/023 (2013.01);
Abstract

Privacy centric feature analysis. A secure set of multiple mapped features is selected and provided to a mobile device. Each mapped feature maps a sharable feature to a matching criterion for an item of protected information and no combination of mapped features for a secure set are unique to an individual item of protected information. Privacy compliance instructions enable the mobile device to select a mapped feature from a received set of mapped features by identifying an item of protected information available to the mobile device which corresponds to a matching criterion found in the received set of mapped features. The sharable feature of the selected mapped feature is identified and sent to a privacy compliant destination. Advantageously, the analysis system protects the privacy of the mobile device user because it does not require the mobile device to relay protected information for the selection of customized content or relevant advertisements.


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