Company Filing History:
Years Active: 2010
Title: Kay Pham: Innovator in Automobile Marketing Research
Introduction
Kay Pham is a notable inventor based in Sunnyvale, CA. She has made significant contributions to the field of automobile marketing research. Her innovative approach has led to the development of a unique system that enhances the understanding of consumer interests in the automotive sector.
Latest Patents
Kay Pham holds a patent for a "System and method for providing automobile marketing research information." This patent encompasses a system designed to generate customized reports regarding pre-sale auto interest. The reports are tailored to provide valuable marketing research information about potential shoppers of specific auto models. Additionally, they offer insights into competitors' auto models and include demographic and interest information of potential shoppers.
Career Highlights
Kay Pham is currently employed at Yahoo! Inc., where she applies her expertise in marketing research. Her work focuses on leveraging data to improve the understanding of consumer behavior in the automotive industry. With her innovative mindset, she has positioned herself as a key player in her field.
Collaborations
Kay has collaborated with notable colleagues, including Jagdish Chand and Larry Weyer. Their combined efforts contribute to the advancement of marketing research methodologies within the automotive sector.
Conclusion
Kay Pham's contributions to automobile marketing research through her innovative patent demonstrate her commitment to enhancing consumer insights in the automotive industry. Her work continues to influence the way companies understand and engage with potential car buyers.