Company Filing History:
Years Active: 2020
Title: Karen Simmons - Innovator in Marketing Performance Assessment
Introduction
Karen Simmons is a notable inventor based in Atlanta, GA (US). She has made significant contributions to the field of marketing through her innovative patent. Her work focuses on enhancing the effectiveness of marketing campaigns by utilizing advanced data assessment techniques.
Latest Patents
Karen holds a patent titled "Method and systems for determining programmatically expected performances." This patent encompasses methods, systems, apparatuses, and computer program products designed to assess and predict the performance of marketing campaigns. One of the key features of her invention is the creation of a unified data set from various data sources provided by third-party service providers. Additionally, her invention includes a graphical user interface that allows users to visualize the unified data set. This data can be used to train machine learning models, which can predict expected performance and optimize marketing campaigns to enhance their effectiveness and revenue generation.
Career Highlights
Karen Simmons is currently employed at Cox Automotive, Inc., where she applies her expertise in marketing performance assessment. Her innovative approach has positioned her as a valuable asset in her field. With a patent portfolio that includes 1 patent, she continues to push the boundaries of marketing technology.
Collaborations
Karen has collaborated with talented professionals such as Eric Kim and Ryan Wright. Their combined efforts contribute to the advancement of marketing strategies and technologies.
Conclusion
Karen Simmons is a pioneering inventor whose work in marketing performance assessment is making a significant impact. Her innovative patent and collaborative spirit exemplify her commitment to enhancing marketing effectiveness through technology.