Company Filing History:
Years Active: 2013-2019
Title: John Dietz: Innovator in Advertising Technology
Introduction
John Dietz is a notable inventor based in Redmond, WA (US). He has made significant contributions to the field of advertising technology, holding a total of 2 patents. His innovative approaches have paved the way for more efficient advertisement management systems.
Latest Patents
One of John Dietz's latest patents is an "Advertising inventory management system and method." This method involves forecasting advertisement capacity using a variety of predefined advertisement targeting parameters arranged in a tree structure. Each bucket in this structure is associated with a combination of these parameters. The system matches sold advertisement data with the predefined parameters to determine available advertisement inventory. This innovative method allows for the effective delivery of advertisements to users who match the targeting criteria.
Another significant patent is the "SMS-sponsored WAP advertisement." This invention encompasses systems and methods for providing integrated SMS/WAP advertisements. It includes a short messaging service (SMS) application server that sends messages to mobile terminals with embedded links to WAP sites. The system ensures that advertisements are delivered effectively to users based on their interaction with the SMS messages.
Career Highlights
John Dietz is currently employed at Disney Enterprises, Inc., where he continues to develop innovative advertising solutions. His work has significantly impacted the way advertisements are managed and delivered in the digital space.
Collaborations
Throughout his career, John has collaborated with talented individuals such as Ryan D Christianson and John Kehle. These collaborations have further enhanced his contributions to the field of advertising technology.
Conclusion
John Dietz is a prominent inventor whose work in advertising technology has led to the development of innovative systems that improve advertisement management. His patents reflect a deep understanding of the complexities of digital advertising, making him a valuable asset in the industry.