Jie Zhang

Title: Innovations by Jie Zhang in Electronic Media Content Delivery

Introduction

Jie Zhang is an accomplished inventor based in Seattle, WA. He has made significant contributions to the field of electronic media content delivery. His innovative work focuses on determining performance metrics for online publishers.

Latest Patents

Jie Zhang holds a patent titled "Determining performance metrics for delivery of electronic media content items by online publishers scaled using a baseline conversion rate." This patent involves detecting a user action associated with a content item performed by a target user. It retrieves information about online publishers that delivered the content item to the target user. For each publisher, it determines the likelihood that the user action would have occurred without the publisher's delivery. The patent also estimates an increase in the likelihood that the user action occurred due to the publisher's delivery. A baseline value indicating the likelihood of the user action occurring without delivery is estimated based on attributes for the target user. Finally, a performance metric is determined for each publisher, with ratios of the metrics scaled based on the baseline value.

Career Highlights

Jie Zhang is currently employed at Facebook, Inc., where he continues to innovate in the realm of electronic media. His work has garnered attention for its potential to enhance the effectiveness of online content delivery.

Collaborations

Some of Jie Zhang's notable coworkers include Pu Zhang and Ying Jiang. Their collaborative efforts contribute to the advancement of technology in their field.

Conclusion

Jie Zhang's contributions to electronic media content delivery through his patent and work at Facebook, Inc. highlight his role as a significant innovator in the industry. His research and inventions pave the way for improved performance metrics in online publishing.