This inventor holds 1 USPTO granted patent. Top assignee: Monster Media, LLC. Active years: 2014.
Company Filing History:
Years Active: 2014
Title: The Innovative Mind of Jeffrey B. Potter
Introduction
Jeffrey B. Potter is a notable inventor based in Cambridge, MA (US). He has made significant contributions to the field of interactive marketing through his innovative patent. His work focuses on enhancing user engagement and providing marketers with valuable insights.
Latest Patents
Potter holds a patent for a "System and method for interactive marketing." This invention presents a system and method of interactive, location-based presentation and advertising. It enables users with wireless network addressable communications devices to control multimedia content on network addressable screens. Additionally, it allows marketers to track, monitor, and respond to user interactions in real time. A Proxy Gateway directs a network addressable client PC, connected to a digital display, to serve local content or pull content from one or more web servers. A wireless, network addressable device, typically a mobile phone, is used to communicate commands to the physically remote Proxy Gateway. The Proxy Gateway bridges between the communications device and the display by interpreting the commands from the communications device, forwarding them to the client PC, which may pull content from the appropriate web server or display native message content. Potter's innovative approach has led to the development of a unique solution in the marketing landscape.
Career Highlights
Jeffrey B. Potter is currently associated with Monster Media, LLC, where he continues to push the boundaries of interactive marketing. His work has garnered attention for its potential to revolutionize how businesses engage with consumers. With a focus on technology and user experience, Potter has established himself as a key player in the industry.
Collaborations
Some of his notable coworkers include Stephen Randall and Stephen H. An. Their collaborative efforts contribute to the innovative environment at Monster Media, LLC.
Conclusion
Jeffrey B. Potter's contributions to interactive marketing through his patent demonstrate his innovative spirit and commitment to enhancing user engagement. His work continues to influence the marketing landscape, showcasing the importance of technology in connecting businesses with consumers.