Location History:
- Tallinn, EE (2020)
- Tallinn Harju, EE (2022)
Company Filing History:
Years Active: 2020-2022
Title: Javier Orozco: Innovator in Media Content Performance Prediction
Introduction
Javier Orozco is a notable inventor based in Tallinn, Estonia. He has made significant contributions to the field of media content performance prediction, holding 2 patents that showcase his innovative approach to understanding and enhancing media effectiveness.
Latest Patents
Orozco's latest patents include a "Method and apparatus for immediate prediction of performance of media content." This invention presents a computer-implemented method that predicts the commercial effectiveness of media content without the need for consumer data collection. The method involves extracting an information-rich content-based parameter from the media content, allowing for performance predictions based on comparisons of these parameters. Additionally, he has developed "Data processing methods for predictions of media content performance." This system collects raw input data, such as user responses captured via a webcam, to analyze head pose and facial expression signals. These signals are then processed to produce performance predictions for the media content.
Career Highlights
Javier Orozco is currently employed at Realeyes Oü, where he applies his expertise in media analytics and performance prediction. His work focuses on leveraging technology to enhance the understanding of how media content is received by audiences.
Collaborations
Orozco collaborates with talented professionals in his field, including Gábor Szirtes and István Petrás. Their combined efforts contribute to the advancement of innovative solutions in media performance analysis.
Conclusion
Javier Orozco's work in media content performance prediction exemplifies the intersection of technology and creativity. His patents reflect a commitment to improving how media effectiveness is assessed and understood.