Company Filing History:
Years Active: 2019-2024
Title: Jason Lloyd Shaw: Innovator in Advertising Technology
Introduction
Jason Lloyd Shaw is a prominent inventor based in New York, NY (US). He has made significant contributions to the field of advertising technology, holding a total of 4 patents. His work focuses on improving the effectiveness and reliability of content campaigns and advertisement impressions.
Latest Patents
Among his latest patents, Shaw has developed methods, systems, and media for determining the impact of content campaigns using surveys. This innovation provides approaches for measuring the impact of content campaigns through attitudinal metrics assessed via surveys. Additionally, he has created systems, methods, and media for detecting suspicious activity in connection with advertisement impressions. This patent outlines a method that includes collecting advertisement impression information, determining viewability statistics, and identifying potentially suspicious advertisement impressions based on a calculated viewability score.
Career Highlights
Shaw is currently employed at Integral Ad Science, Inc., where he continues to advance the field of advertising technology. His work at this company has allowed him to apply his innovative ideas in a practical setting, contributing to the development of more effective advertising strategies.
Collaborations
Some of his notable coworkers include David William Luttrell and Arun Ahuja. Their collaboration has likely fostered an environment of innovation and creativity within the company.
Conclusion
Jason Lloyd Shaw is a key figure in the realm of advertising technology, with a focus on enhancing the measurement and effectiveness of content campaigns. His patents reflect a commitment to innovation and improvement in the industry.