Company Filing History:
Years Active: 2017-2018
Title: Innovations by James R Morrin, Jr.
Introduction
James R Morrin, Jr. is an accomplished inventor based in Cambridge, MA (US). He has made significant contributions to the field of electronic media through his innovative patents. With a total of 2 patents, Morrin's work focuses on enhancing the integration of dynamic content into existing electronic platforms.
Latest Patents
Morrin's latest patents include systems and methods for integrating dynamic content into electronic media. These embodiments provide methods and supporting systems for programmatically inserting highly relevant content, referred to as 'inserted content' or 'display items', into existing electronic content, known as 'native content'. This includes websites and WAP-enabled domains. The addition of content takes into account various attributes of the native content, the user viewing it, the device being used, and the structure of the content. The insertion process employs a strategy to determine how, when, and in what form the inserted content is placed into the native content. This dynamic placement involves creating a content display slot within the content, which is not defined in the native content and is based on attributes of the content structure.
Career Highlights
Morrin is currently associated with Swoop Inc., where he continues to innovate and develop new technologies. His work has been instrumental in advancing the capabilities of electronic media.
Collaborations
Some of his notable coworkers include Simeon Simeonov and James P Echmalian, who have collaborated with him on various projects.
Conclusion
James R Morrin, Jr. is a notable inventor whose work in integrating dynamic content into electronic media has paved the way for advancements in the field. His contributions continue to influence the way content is delivered and experienced across digital platforms.