Downsview, Canada

Howard Borenstein



Average Co-Inventor Count = 4.0

ph-index = 2

Forward Citations = 12(Granted Patents)


Location History:

  • Downsview, CA (2007 - 2011)
  • Toronto, CA (2013)

Company Filing History:


Years Active: 2007-2013

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5 patents (USPTO):

Title: **Inventor Howard Borenstein: Pioneering Innovations in E-Commerce**

Introduction

Howard Borenstein, an esteemed inventor based in Downsview, CA, has made significant contributions to technology with a total of five patents to his name. His work primarily centers around enhancing e-commerce systems, demonstrating a profound understanding of digital marketing and commercial interactions in the online marketplace.

Latest Patents

Among Howard's latest patents is "Product Marketing Utilizing Browsing History," which introduces a computer-implemented method that dynamically adjusts the price of a product displayed on a current web page based on its previous pricing. This novel approach not only personalizes the shopping experience but also leverages users' browsing history to optimize marketing strategies.

Another noteworthy patent is the "Referential Interface to Enable Commercial Interaction Between Entities." This invention provides a comprehensive system for establishing a referential interface between manufacturers and distributors. Through this interface, disparate business systems can interact seamlessly, facilitated by a customizable profile document that outlines business rules and policies. This innovation eases the connection of various distributors to a computerized marketplace, significantly improving operational efficiency.

Career Highlights

Howard Borenstein is currently associated with International Business Machines Corporation (IBM), where his innovative spirit thrives in the dynamic tech environment. His expertise in computational marketing and business interactions has positioned him as a pivotal figure in advancing e-commerce technologies.

Collaborations

During his career, Howard has collaborated with notable colleagues such as Victor Chan and Lev Mirlas. Together, they have worked on various projects that leverage their diverse skills and insights, further enriching the landscape of digital marketing and technology.

Conclusion

Howard Borenstein's inventive prowess continues to shape the future of e-commerce. With his groundbreaking patents and collaborative spirit, he is paving the way for more user-centric and efficient commercial interactions in the digital marketplace. His contributions underscore the importance of innovation in driving the technology sector forward.

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